The domestic electric tool industry has made rapid progress in recent years
Among all hardware tools, the use of electric tools should be the most widely used. Due to its high production efficiency, lightweight structure, low energy consumption, and convenient portability, electric tools have been widely used in both industrial production and household use. With the globalization of the economy and the analysis of the electric tool market, China's electric tool market is becoming increasingly mature, and brand awareness and brand effect will be highlighted. In the next few years, the share of domestically produced electric tools will further increase. With the continuous rise of demand in the electric tool market, it will promote the production and operation of related enterprises in China to develop in a positive direction, and the industry prospects are promising
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However, despite the rapid development of China's electric tool industry, it also faces the following challenges:
1. Compared with the high level in the international market, the production technology and management level of electric tools in China is relatively low, and the product functions are single. To become bigger and stronger in the international market competition, it is urgent to expand the market share of the mid to high end market, and the international market competitiveness of products needs to be further improved.
2. The export of foreign trade is facing a severe situation. The main raw materials for producing electric tools, such as steel (including silicon steel sheets), copper (enameled wire and other copper products), aluminum alloy, magnesium alloy, engineering plastics, etc., have high prices, which continue to increase the production cost of electric tools and directly affect the export efficiency of products. With the application of industrial ceramics, high-performance soft magnets, and new materials for plastic packaging in new products, it is expected that the application of low-carbon and environmentally friendly new materials will increase in the future.
3. Due to the low entry threshold of China's electric tool industry, there is relatively little investment in independent innovation, product research and development, and brand cultivation. The recognition of electric tool products with independent intellectual property rights in the international market is still far from enough, and the international marketing network has not been effectively established yet. The ability for independent innovation and brand awareness need to be further strengthened.
4. The status of China as a major exporter of electric tools is increasingly being challenged by developing countries. The technology and management level of developing countries have greatly improved, and labor and raw material costs are relatively low, which has brought great competitive pressure to China's electric tool industry. International competition is becoming increasingly fierce.
5. The continuous appreciation of the RMB has had a certain impact on the export of electric tools in foreign trade. In order for China's electric tool industry to achieve new results in foreign trade exports, there are still many difficulties to overcome.
6. The international and domestic markets are more demanding about the quality and brand of electric tools. Both electric tool dealers and direct users attach great importance to the quality and brand of electric tools. Therefore, the market is increasingly inclined towards high-quality and branded electric tools. This is a progress, indicating that the electric tool market is becoming increasingly mature. Because of this, the brand awareness and brand effect of the domestic electric tool market are more prominent, and many electric tool dealers, especially those with some strength and scale, have shown high enthusiasm for distributing good branded electric tools.
Recently, the European Commission's Rapid Alert System for Non Food Products (RAPEX) issued a consumer warning for hardware and power tool products produced in China. Domestic hardware tool manufacturers and exporters should attach great importance to this.
The requirements of countries around the world for power tools in their domestic markets are becoming increasingly strict. The European Union has developed a special 60745-1 standard for hardware power tools, which aims to provide technical specifications for power tool products entering the European market, thereby reducing or avoiding the harm that power tools may cause to consumers.
Europe has also introduced electrical certification laws. All specifications and series of electric tool products exported by relevant enterprises to the European Union must pass the EU Electrical Directive certification and be marked before export. Products that are about to expire must apply for certification in a timely manner.
In addition, during the testing period of electric tools, enterprises need to make relevant preparations in advance. Enterprises need to accumulate experience in response, and the products involved will be adjusted accordingly according to EU regulations, otherwise they will be eliminated from the market.